Who we are

Locally owned. Family run. Independent.

Super Insurance is an independent insurance agency in Bonita Springs, Florida, owned and operated by the family you will work with. We have served Southwest Florida since 2007, and our family's roots are in Iowa. Our approach is simple: insurance should be local, honest and easy to understand.

As an independent agency, we are not owned by or tied to any single insurance company. We compare options from the carriers we work with and can help you find coverage that may fit your needs, subject to carrier availability and underwriting. When your situation changes, we are here to help you review your coverage.

Serving Southwest Florida since 2007.

Visit us
9001 Highland Woods Blvd #4
Bonita Springs, FL 34135

Locally Owned

9001 Highland Woods Blvd #4, Bonita Springs, FL 34135. The owners are active in the business.

Family Business

Founded in 2007 and still family-owned and operated.

Independent

Not tied to any single carrier. We compare options from the carriers we work with, subject to availability and underwriting.

Licensed in Florida

Florida-licensed agents serving Lee and Collier Counties. A local office you can visit or call.

Leadership

The principals

Paul Hancock

Paul Hancock, CFP®

Owner & Principal Agent

Leading the next generation of our family agency, Paul owns and operates Super Insurance of South West Florida, a property and casualty agency serving Southwest Florida. His background spans property and casualty insurance, financial planning, investing, commercial banking, and wealth management.

He and his family relocated to Southwest Florida from Iowa in 2013 to be closer to family, and they now live in Estero.

At the agency, Paul works with Southwest Florida homeowners, condo owners and manufactured home owners, and believes in explaining coverage in plain language.

Paul also owns Genesis Wealth Planning, a separate registered investment advisory firm.

Paul believes God and family come first. He is married with three children, is active in his local church, and takes pride in his Midwestern roots. He is an avid runner and a voracious reader.

Genesis Wealth Planning, LLC is a separate firm. Insurance products are offered through Super Insurance of South West Florida, not through Genesis.

paul@superinsurancefl.com
Steve Murphy

Steve Murphy

Founder & Senior P&C Agent

Steve has decades of experience in property and casualty insurance, sales, and business management. A native of Iowa, he and his late wife, Carol, moved to Southwest Florida in 2007 to start Super Insurance. He has since transitioned out of daily management and remains an active, licensed agent.

Steve has a passion for helping people make smart, informed decisions about their insurance.

He, too, is proud of his Midwestern roots, and he and Paul are lifelong Iowa Hawkeye fans. Outside of work, he enjoys church activities and loves spending time with his grandchildren.

Client support

Our client support team

Talk to a local agent

We're in Bonita Springs. Call us or request a quote online.